Boosting tourism in Dundee by putting customers first

We are putting customers first and helping boost Dundee’s tourism credentials after training 93% of our staff in a customer service programme. We have now been given national recognition for their commitment and have been awarded WorldHost Business Recognition status.

WorldHost Business Recognition status is awarded to businesses that have trained 50% or more of their front line staff using any of the WorldHost training programmes and signed a commitment to delivering excellent customer service.

Leisure & Culture Dundee delivers leisure, sport, cultural and library services across the city including key tourist attractions such as The McManus, Olympia, Mills Observatory, Broughty Castle Museum and Camperdown Wildlife Centre. Leisure & Culture Dundee’s recognition will count towards Dundee’s campaign to become a WorldHost Recognised Destination. This is awarded to areas where 25% of businesses are WorldHost Recognised. WorldHost is a world-class customer service training programme that has already been used to train nearly over 160,000 people in the UK.

Caroline Findlay, Head of Support Services at Leisure & Culture Dundee said

“As all of our facilities have front-line services dealing with the public we were very conscious that the customer experience should be at the centre of everything we do. We knew that Dundee was looking to become a recognised WorldHost destination and the programme, its principles and recognition, chimed perfectly with us. That’s why we decided to train all of our staff in WorldHost, so that the same principles and culture could be embedded from the front line staff right to the top.”

Through the WorldHost Regional Destination Initiative - a national campaign being spearheaded by workforce development charity People 1st - 5,000 businesses, four cities, over 70 towns and a set of islands across 11 Scottish regions will use the training to achieve WorldHost Recognised Business and Destination status in the next two years.

Press Release Date: 05 July 2016
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